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Leap : A Revolution in Creative Business Strategy
Book from JBPTPPOLBAN / 2014-03-27 10:19:31
Oleh : Bob Schmetterer, POLBAN
Dibuat : 2006-06-21, dengan 1 file
Keyword : patnerships, effect on company culture, advertising, bussiness, brand, consumer, marketing, ommunities
Contents:
INTRODUCTION Why Leap?
Chapter 1 Tales of a Left-Brain/Right-Brain Thinker
Chapter 2 Creative Business Ideas
Chapter 3 Creativiry at the Top
Chapter 4 The Creative Coporate Culture
Chapter 5 Creativity at the Heart of Business Startegy
Chapter 6 Do you Know What Business You Are In?
Chapter 7 The End of Advertising... the Begining of Something New
Chapter 8 The Entertainment Factor
Chapter 9 A Structure for Creative Thinking
Chapter10 Make the Leap
Website
Acknowledgements
Notes
Credits
Index
About the Author
Contents:
INTRODUCTION Why Leap?
Chapter 1 Tales of a Left-Brain/Right-Brain Thinker
Chapter 2 Creative Business Ideas
Chapter 3 Creativiry at the Top
Chapter 4 The Creative Coporate Culture
Chapter 5 Creativity at the Heart of Business Startegy
Chapter 6 Do you Know What Business You Are In?
Chapter 7 The End of Advertising... the Begining of Something New
Chapter 8 The Entertainment Factor
Chapter 9 A Structure for Creative Thinking
Chapter10 Make the Leap
Website
Acknowledgements
Notes
Credits
Index
About the Author
Beri Komentar ?#(13) | Bookmark
Properti | Nilai Properti |
---|---|
ID Publisher | JBPTPPOLBAN |
Organisasi | POLBAN |
Nama Kontak | Erlin Arvelina |
Alamat | Jl. Trsn. Gegerkalong Hilir Ds. Ciwaruga |
Kota | Bandung |
Daerah | Jawa Barat |
Negara | Indonesia |
Telepon | 022 201 3789 ext. 168, 169, 239 |
Fax | 022 201 3889 |
E-mail Administrator | erlin.arvelina@polban.ac.id |
E-mail CKO | erlin.arvelina@polban.ac.id |
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